Durjoy "Ace" Bhattacharjya

Builder of AI-native healthcare and public reference systems.

Founder & CEO, MedicalRecords.com

Based in Boston, working globally.

+Healthcare platforms and patient empowerment
+Reference-grade public information systems
+AI-native workflows and content systems
+Go-to-market strategy for regulated markets

Current Work

Primary focus and selected projects.

PrimaryHealthcare Platform

MedicalRecords.com

Founder & CEO

Consumer healthcare platform helping patients navigate medical records, privacy, and insurance.

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Public Reference System

Guide to BU

Creator

Independent student resource for Boston University. Reference-grade content for housing, dining, and campus life.

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Public Reference System

Guide to Cambridge

Creator

Independent local guide to Cambridge, MA. Restaurants, businesses, and community resources.

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Method

I build reference-grade systems that make complex institutions easier to navigate.

I build systems designed to be referenced. Entity-centric architecture, clarity over cleverness, and content structured for both humans and machines.

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Consulting

Select advisory engagements where craft and execution matter.

Marketing Transformation

Reinvigorating marketing strategies for impactful brand engagement and market positioning.

Corporate Brand Strategy

Crafting compelling narratives that resonate with target audiences and drive product success.

B2B GTM Strategy

Go-to-market strategy for healthcare, SaaS, and practitioner audiences.

SEO/AEO Systems

Programmatic content, editorial strategy, and reference-grade systems at scale.

AI Workflow Design

Prototyping and implementing AI-native systems for operators.

Platform Strategy

Strategy for regulated markets where trust and compliance matter.

New Business Pitches

Developing persuasive pitches that captivate potential clients and stakeholders.

Competitive Audits

Analysis of customer journeys, SEO, content, and buyer's journeys for competitive advantage.

Current Roles

Where I contribute to the ecosystem.

Harvard Business School

Senior Judge

New Venture Competition

Harvard Innovation Labs

Judge

President's Innovation Challenge

MIT Play Labs

Mentor

Boston University

Judge & Mentor

BUild Lab

Building something interesting?

I respond to consulting inquiries, partnerships, and press.

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